Tag: book marketing
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Lipika Bhushan: ‘The Toughest Challenge Is To Manage Creativity’
An award-winning publishing professional, Lipika has worked as head of marketing at HarperCollins India, consulting head for Pan Macmillan/Picador India and led publicity for Juggernaut. With this rich work experience in publishing, she set up MarketMyBook in 2013. MarketMyBook handles publicity and digital marketing for writers and publishers and Lipika works closely with leading writers,…
BooksFirst 